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Johnson did not show the same aversion riley keough to its Twitter Facebook. For example, its brand Neutrogena's Facebook page had more than 1.3 million fans, but the brand did not appear in the U.S. on Twitter too.
There are indications that Johnson & Johnson was not satisfied with its development in the digital direction. "Advertising Age" reported last week, Johnson riley keough & Johnson, Coca-Cola North America has hired former marketing director Alison Lewis to serve its global consumer products company's chief marketing officer. Johnson & Johnson is an internal announcement shows that this new role will help Johnson added, "to better serve its successful global digital marketing and professional models of financing." Ms. Lewis can digitize and due to the integration of social media and get a good reputation, last year she worked in Johnson's competitors - Procter & Gamble deal with these issues in digital marketing event, and at last year's Association of National Advertisers marketing guru did report.
As a highly regulated pharmaceutical and medical device companies, Johnson & Johnson, the pace slowed to enter the social media is obviously a deliberate decision, but despite this reduces the risk to the company itself, is not conducive to their attention in the government, the media, riley keough public opinion riley keough spur rapid growth or the next. The translator believes that when companies have various elements of development, more attention to accept supervision of the community social media, whether it is the face of a storm of applause or have long-term development of the enterprise would be a very meaningful thing.
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